Now, a TV channel that tells you what to watch

Mumbai, With about 400 television channels currently on air in India, offering a choice of programmes do you often feel confused as to which one you should watch while flipping through channels?

Well, the solution is simple enough. Switch on to India's first and only TV consumer guidance channel which will inform and recommend you a wide variety of programme choices across multiple TV channels round the clock.

'What's on India', which went operational in December last year, provides a channel guide segregated into different categories like news, films, general entertainment and sports.

It also provides suggestions to the viewer on the best programme or show to watch at a particular time and help them discover the choicest content hidden in the huge clutter of TV channels.

"Our research shows that 70 per cent of the television viewing in India is unplanned."